Portfolio

PaaS

Managing a product which supports a service

Social Media Reputation Monitoring

BrandShadow collected all online mentions of a brand (or their competitor) and provided linguistic analysis and network influence information about those mentions individually and in aggregate. A dashboard gave analysts the ability to extract charts and reports to include in client presentations.

Responsibilities:

  • Business unit owner
  • Product management
  • 3rd party partner sourcing and integration
  • Client presentations
  • Reporting

Team Management

Managing cross-functional teams

Local Search Advertising

AreaCodeLocal was a network of thousands of websites focused on small businesses in specific localities, monetized through selling advertising to those businesses.

Responsibilities:

  • Business unit owner
  • Managed entire cross-functional delivery team, including:
    • Development team
    • Salespeople
    • Content writers
  • Roadmapping
  • Sales delivery
  • Reporting

Government Certification

Achieving Standards compliance

FIPS140-2 Certification of Device Control

Device Control was a product which in part protects data on peripheral devices such flash drives and external hard drives through encryption. The goal of this project was to achieve certification for NIST cryptography standard for Device Control, as this certification is a purchasing requirement for most government agencies. I was able to enable sales to these agencies by earning this certification.

Responsibilities:

  • Product management
  • Product owner
  • Project management
  • Managed external consultant with certification expertise and experience
  • Managed requirements and delivery of product changes necessary to achieve certification
  • Managed and reported on the entire certification process

Third-party Integration

Expanding capabilities through integration

iPhone support for Mobile Device Management (MDM)

Mobile Device Management was a new product I managed. The organization did not have the resources to implement management of iOS-based devices in time for the initial launch. The iOS market is clearly too large to ignore, so I evaluated several third-party iOS MDM agents and selected one partner to integrate with. I wrote the requirements and managed the delivery of an MDM solution which inlcuded support for iOS through this agent.

Responsibilities:

  • Product management
  • Product owner
  • Business development
  • 3rd party partner sourcing and integration

Expanding Markets

Providing a white-label option for Sales

Add White-labeling support to existing product

I managed a data protection product which MSP's and MSSP's wanted to offer to their customers. They wanted the solution to be branded with their own name so their customers knew where to turn for support and sales. I automated the process of producing white-label builds & releases.

No business process existed for adding white-label customers. Each one had to be hand-held through the onbvoarding process. I templatized the process and developed a price sheet for Sales and Business Development to add new white-label customers.

Responsibilities:

  • Product management
  • Product owner
  • Business development
  • Open new market segments by providing white-labeled versions of product

Product Integration

Integrating capabilities into a new platform

Replicate existing product capabilities in new platform module

This project was in support of an organizational goal to migrate all customers to a new modular platform which increase cross-selling opporuntities and increase internal development efficiencies. I managed a ground-up rewrite of an existing standalone product as a module in a new platform, maintaining feature parity. The development took place in parallell to the ongoing management of the existing product, and leveraged a separate development team.

Responsibilities:

  • Product management
  • Product owner
  • Created and managed separate backlogs and teams for each implementation of the product

Introduce New Category

Developing a world's-first

World’s First DVD+VCR Combo

I developed the world's first DVD+VCR combo unit. I worked with a major electronics manufacturer who was an existing partner to develop a product which became a commodity, and several lucrative IP licensing deals.

Responsibilities:

  • Engineering management, overseeing:
    • Specifications
    • User interface (remote control, on-screen)
    • Tooling (injection molding)
    • Quality Testing
    • Manufacturing
  • Sales training
  • Sales efforts

Creating a New Market

Teaching buyers and consumers
MP3 Players

Rio MP3 Players

Conceived, developed, and launched a line of MP3 players (pre-iPod). Worked with several manufacturers in Asia to develop a line of MP3 players coincident with the Rio brand's introduction of MP3 players in the market.

Responsibilities:

  • Engineering management
  • Product line development
  • Roadmap
  • Sales training
  • Retail buyer training
  • Consumer education

Intellectual Property

Protecting markets, gaining revenue

Patent Applications

Find innovative niches in a market dominated by global companies and protect those niches through patents. As part of a team, we developed several new patent applications. The company continued to collect licensing revenue for decades for some patents. Note: The USPTO found some applications to be already covered in existing patents awarded to the company. Other applications were not pursued to issuance due to costs relative to the related opportunity.

Listed as Inventor on Patents/Patent Applications:

Engineering Cost Reduction

Redesigning for lower cost
Datahands

Datahands

Datahands was a startup producing an ergonomic keyboard targeted at people experiencing or at risk of carpal tunnel syndrome. I joined the company as their first FTE Electronics Engineer, replacing a consultant. I redesigned the electronics hardware and rewrote the software to reduce the electronics BOM costs by 67%. I also developed custom keyboard interfaces for customers such as the IRS and USPS, including reverse engineering their hardware.

Responsibilities:

  • Hardware engineer
  • Software engineer